Real Talk: Leveraging Social Media in the Field

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In today’s bustling world of 4G, iPhones, and tablets, interacting with social media is a common custom. Although it’s easily accessible, we sometimes find ourselves with a lack of time (and patience) on going through each and every one of our social media venues. From this we sometimes waste more time cruising through nonsense Facebook statuses and liking silly Instagram posts than delving into the juicy stuff about advances with the latest technology or career opportunities in our area.

Have you ever stopped to think about what more opportunities are out there for you than an invite on Facebook? Well we have, and here at Cambridge we want to provide you with all the latest and greatest social sites to help you stay in tune with friends and your career.


Facebook and Twitter

We all love sharing a good story on Facebook or Re-tweeting a funny quote on Twitter, but what are we missing out on during these times? Facebook and Twitter were designed to bring people together and so they do, yet sometimes we miss the point of the actual networking possibilities. The countless amounts of career pages and companies that are hosted on these websites are endless, and the key is to stay in touch with what there doing and where they’re going. By linking yourself with these pages, your attention is shifted from friends to career opportunities and advancements in your field.



LinkedIn is the world’s largest professional network with 300 million members in over 200 countries and territories around the globe. This is a place full of students and professionals connecting with one another around the world. LinkedIn offers a free and easy way to promote your skills; so when it’s time to find a job you can use their job search tool to easily find jobs in your field of expertise.

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Professional Associations

Just as good as a social media site, the benefits of being a member of a well established society or association focused towards your specific degree can get you connected to the information on what’s new. We have highlighted some well-accredited groups that can give you the help you need to break into your field.



American Nurses Association (ANA)

Nurses looking to break away from other nursing graduates might want to consider this more seriously. To employers, being part of a group like this can show that you are serious about your profession and you stay up to date with the latest news and technologies.

The ANA offers more than just a plain networking membership; they offer E-newsletters, study modules, meetings, annual conferences, and seminars. So without breaking the bank, you can use all these benefits to your advantage to further yourself and your career.

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American Association of Medical Assistants (AAMA)

This association promotes easy accessibility and major benefits.  Medical Assistant students can join this group without killing their budget and reaping all the benefits. Some opportunities include options like self study classes, CMA certification discounts, volunteer opportunities, and a free bi-weekly edition of CMA Today magazine to keep up with what’s going on in the field.

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American Medical Technologist for Medical Assisting (AMT)

The AMT is another association available for medical assistants to join and receive amazing benefits as well. The AMT features Webinars, On-Demand virtual courses,  a publication, and STEP online continuing education programs.  Just like the AAMA, the AMT can give you opportunities to receive awards and scholarships from AMTIE in recognition of membership and eligibility for continuing education.

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American Society of Radiologic Technologist (ASRT)

The ASRT is the Largest Medical Imaging and Radiation Therapy Association. Members benefit from continuing education programs, résumé helper tools, finding jobs, scholarships, and grants. Members also benefit from discounts on things like uniforms, educational courses, and travel opportunities.

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Society of Diagnostic Medical Sonography (SDMS)

More than simple networking, The Society of Diagnostic Medical Sonographers offers online forums to connect with other professionals currently in the work force to answer questions, and to find out about new research. There are student and full active memberships for the SDMS; the choice of either one will benefit you greatly with discounts on services, annual scholarships, continuing education classes. The SDMS also offers annual meetings to talk about what is new in the field today and to meet up and discuss with developers on what they predict will happen in the future.

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